NRG Esports Partners With Shots Studios for Content Creation and Merchandising

NRG Esports Partners With Shots Studios for Content Creation and Merchandising

North American esports organization NRG Esports signed a partnership agreement with digital talent management firm and production studio Shots Studios. The Los Angeles-based studio will support NRG Esports with content creation for YouTube, Instagram, and Snapchat; and non-exclusively retail NRG merchandise through its recently-launched apparel and merchandise shop, Lil Shop.

The partnership marks Shots Studios’ first move into the gaming and esports ecosystem. According to John Shahidi, Shots Studios’ CEO, he has been friends with NRG Esports Co-Founder and CEO Andy Miller for almost ten years, providing him with the perfect opportunity to enter this new space with a like-minded ally.

Shots Studios works with social media celebrities such as Lele Pons and Jake Paul.

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